Friday, January 25, 2008

Bono and Michael Dell about RED


"The computer has revolutionized our lives; the (RED) Dell Microsoft partnership goes a step further with PCs which channel money to the Global Fund," said Bono, co-founder of (RED).

"It's a truly beautiful idea - that the purchase of a stylish PC can put someone on lifesaving ARV treatment for six months."

“The RED campaign is making a tangible difference in the lives of people living with AIDS in Africa,” said Michael Dell, Dell chairman and CEO. “We’ve seen what computers can do for keeping people connected, but with (RED), the sale of these products will actually help keep people alive. We couldn’t be more proud to be part of this initiative.”


Update: The video is here: http://www.cnbc.com/id/15840232?video=628148374&play=1


Dell (PRODUCT) RED products are distinguished by their vibrant red color and accents, and distinctive (PRODUCT) RED branding. All Dell (PRODUCT) RED PCs feature Intel Core 2 Duo processors. Windows Vista Ultimate (PRODUCT) RED includes six unique desktop wallpapers, a screensaver, two innovative Windows Sidebar gadgets and a (RED)-themed Windows DreamScene

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